djalal bouchareb,hicham herizh,Mohamed Amine guembour m., lyes gachout ,oussama latraoui oussama. The Role of Knowledge Management in Increasing Artificial Intelligence in the Organization: A Case Study of Microsoft . PEGEGOG [Internet]. 2025 Nov. 20 [cited 2026 Jan. 20];15(3):660-74. Available from: https://pegegog.net/index.php/pegegog/article/view/4583